inspire me. santa cruz branding

I think it’s safe to say we all know I’m borderline obsessed with different hand-written fonts and hand-lettering. When I came across this branding project by Anagrama on, I (metaphorically and figuratively) died and went to hand-made heaven. It combines rough, all-caps/cursive handwriting with a black, white and bright red color palette (perfect for a BBQ restaurant). Did I mention this restaurant is located in northern México (in case you didn’t know, I’d like to live there someday).

I think I’ll stop blubbering and just let you take a look, here you have it, Santa Cruz, simplicity mixed with raw, unkempt, cocina apasionada.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s